“Being selected as the Vice President of The Local Marketers Association is an honor that I take very seriously, not only do I get to help educate business owners on what is working in Authority Marketing and help close the gap between offline and online marketing,” explains Tracy Hanes, “I get to be able to impact a […]
Smoking Cessation Expert Meryl Wexler has launched a new online video training program “Goodbye Tobacco™” designed for smokers who want to stop tobacco use and employers who want to reduce costs of preventable disease. Wexler is the President of Wellness Resolutions, LLC which provides Workplace Wellness education, program guidance/implementation, health treatment and prevention services to […]
In a tight economy, restaurants and supermarket chains continually seek out ways to trim overhead. What most miss in their search, though, is the understanding that one triangle area firm realized long ago and placed at the core of their business model: food doesn’t respond to temperature the same way air does. So, as millions […]
Local businesses have a big problem today. The Internet has lowered the barrier to entry. This means more competition fighting for roughly the same pie. Of course, there are new markets that have been created in some industries which have increased the size of the pie. But, the fact remains that standing out from the […]
On February 19th LinkedIn, the Internet’s premier professional social network launched a new feature. It expanded the number of select users who could publish blog-style content on the LinkedIn platform. Up until that time LinkedIn’s publishing platform was only open to an exclusive network of around 500 “Influencers” worldwide. Authorities like Bill Gates, Richard Branson, […]
News about the serious “Heartbleed” vulnerability, which may have led to the exposure of the login names and passwords you use to access Web sites and other online services, has been spreading across online and traditional media. We got on the phone with Chris Finegan, the Vice President of FullScope IT Inc., a Baltimore, Maryland […]
It frustrates many a business owner that their web site does not show up in Google search results. It is even more frustrating for them to spend money on search engine optimization to still see little or no results. There are many factors used by Google and other search engines to determine which content is […]
Suzanne wasn’t quite sure what she wanted to “be when she grew up”, but she knew she wanted to help people. Suzanne started of in nursing school, but quickly realized that it really wasn’t for her. After getting the required basic courses under her belt, the time came where she had to choose a major. […]
Authority building is the first step to creating a solid business foundation, according to business growth strategist Charlie Lyons of Alpha Oracle. Alpha Oracle recently announced the launching of its new authority marketing agency, Authority Aftershock. “Becoming a nationally recognized authority has been reported to open doors, increase business and present greater opportunities,” says Lyons, […]
Outsourcing is not a new concept, however in the fast paced corporate world it is not enough for Virtual Assistants to be great at administration only. You also need to have enough business smarts and entrepreneurial nous to help your client move towards their bigger business vision. That’s the mantra of Rebecca Bennett owner of […]