Latest Stories in "Small Business Spotlight"

Laugh Your Way To A Stress Free Life With Shareen Richter

“Laughter is the best medicine,” goes the oft-repeated saying. But, although no one is denying the undeniably gratifying physical pleasure of having a good chuckle now and then, it turns out there’s more to it than that. In fact, it’s been scientifically proven that humor and laughter can shift one’s mental perspective instantly and thus […]

Branding Expert Matt Weiss Responds To “So, You Do Logos”

Branding expert Matt Weiss is the CEO of Right Brain Design Group and an adjunct professor with the University of Akron who smiles every time business people say to him, “So, you do logos for a living?” Matt answers that the proper approach to a well-rounded branding and corporate identity is more than just a […]

Danny Trujillo Coaches A Warrior’s Spirit From Tragedy To Victory

For most businesses, there is a clear line of what’s possible and what’s not. Such limitations are useful to determine profitability and set proper expectations with customers. But to Danny Trujillo, head instructor and owner of Chozen Martial Arts Academy, what’s possible is only limited by one’s willingness to move forward. It’s not uncommon to […]

Publisher Mark Kovalsky Is Bringing Neighbors And Businesses Together In Port St. Lucie

Local businesses have a difficult task wading through the jungle of “me too” marketing options for crafting proper messaging to the proper audience. It seems like the only viable option is either screaming call-to-action advertising aimed at coupon clippers or expensive pay-per-click Internet platforms that can quickly dissipate local budgets. Until now. Mark Kovalsky with […]

Catherine Bennett, Expert Insurance Advisor Discovers How To Keep Clients For Life

Compassion, intuition, product knowledge, and a love for what you do are the key ingredients to becoming a “trusted advisor.” Catherine Bennett is an experienced, intuitive, compassionate, and fairly attractive business owner you would consider yourself fortunate to meet. Most people feel like they’ve met a new friend after having their initial consultation with her…and […]

Local SEO Expert, Alex Costner Asks, “Is It Time To Reconsider SEO In 2015?”

SEO (Search Engine Optimization) may have a bad reputation among local businesses as millions got slapped by Google back in 2012 with Penguins and Pandas which resulted in businesses losing profits, laying off staff and even going bankrupt or folding. But, just like the housing market, SEO is making a strong comeback in 2015. Alex […]

Avoid Stall Outs: Dr. Ken Christian Removes Excuses To Max Potential Professional Success

As all signs point to increasing entrepreneurialism worldwide, in the market for self-help, professional coaching and entrepreneurial counsel have both spiked in demand. Evidence of this is visible in always-quick-to-trend reality TV series like Shark Tank and The Profit. Even CNN recently covered an entrepreneurial cruise that set sail with the likes of Saudi princes, Google […]

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