Latest Stories in "Sales & Marketing"

Alex Changho Sees A New Generation Break Into The Martial Arts Industry

While generations clash between parents and children, the same clash is happening in small business.  Particularly in one industry that has deep roots in tradition: martial arts. “Just like teenagers have a different mindset than their parents… Millennial martial arts business owners think differently that their predecessors,” says Alex Changho, who works with martial arts […]

Digital PR Consultant, Jane Tabachnick, Reveals 3 Words That Close More Sales

When was the last time a new computer, stereo or other electronics were purchased without the buyer first getting recommendations from friends and family or checking online reviews? Hotels are now booked only after checking what other travelers had to say. It’s no different for businesses. It’s been called the “Reputation Economy” and the “Trust Economy”; […]

Martial Arts Entrepreneur Mike Wegmann Creates Careers For Millennials

Bullying gets press and screen time on national networks and local papers.  There are programs to combat it, and debates on the best way to address it.  But if Mike Wegmann hadn’t been bullied back in 1985, a dozen young people wouldn’t have jobs. “I started martial arts when I was 13, because I was […]

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