Latest Stories in "In The News"

Interview with Bill Wilson, President of Wilson Financial Group on the Influential Entrepreneurs Podcast, Discussing Guaranteed Income

Bill Wilson discusses the significance of guaranteed income 
Listen to the interview on the Business Innovators Radio Network: https://businessinnovatorsradio.com/interview-with-bill-wilson-president-of-wilson-financial-group-discussing-guaranteed-income/
In this episode of Influential Entrepreneurs, welcomed back Bill Wilson, the President and CEO of Wilson Financial Group, to discuss the crucial topic of guaranteed income. Bill shared his insights on the importance of having a mix of “know-so” money, such as pensions and social security, and “hope-so” money, like stocks and mutual funds, in a solid financial plan. 
Bill Wilson delved into the concept of guaranteed income, emphasizing its role in providing peace of mind and reducing financial stress during retirement. Bill illustrated this with real-life examples of clients who benefited from restructuring their income streams to ensure consistent and reliable income, even in the face of market volatility. 
Bill also explained the various sources of guaranteed income, particularly focusing on annuities. He addressed common misconceptions about annuities and highlighted their benefits, including income riders and long-term care provisions. He discussed the importance of mitigating risks, such as the sequence of returns risk, and how guaranteed income can help smooth out financial uncertainties. 
Guaranteed income sources, such as pensions and annuities, are essential for providing financial security and peace of mind during retirement. In a podcast episode, Bill makes the distinction between “know so money” and “hope so money” as crucial for understanding the significance of guaranteed income. 
Bill explained: “One of the primary benefits of guaranteed income is the peace of mind it offers retirees. Financial security allows individuals to enjoy their retirement without the constant worry of market performance. This peace of mind can even contribute to longevity, as reduced stress levels are linked to better health outcomes.” 
In conclusion, guaranteed income sources like pensions and annuities are vital components of a solid financial plan for retirement. They provide the financial security and peace of mind that retirees need to enjoy their golden years without the constant worry of market fluctuations. By prioritizing guaranteed income, individuals can create a more stable and stress-free retirement experience. 

 Video Link: https://www.youtube.com/embed/Jmbf2EVXR2s

About Bill Wilson 
Wilson Financial Group focuses on helping people keep what they work hard for when it comes to their retirement. It’s about how you get from where you are right now to where you want to be. It is about achieving your personal financial goals and enabling you to enjoy the fruits of your labors without having to worry if tomorrow will be a good or bad day in the markets. It is important to plot your path, have a plan for how to get there and get the right advice along the way. “We Help Clients Get to Retirement and Through Retirement.” 
Learn More: https://wilsonfinancialgrp.com/  
Recent News & Interviews:

Bill Wilson discussed how to get to and Through Retirement https://authoritypresswire.com/interview-with-bill-wilson-president-of-wilson-financial-group-on-the-influential-entrepreneurs-podcast-discussing-how-to-get-to-and-through-retirement/

No Rendering of Advice. The information contained is provided for informational purposes only and is not intended to substitute for obtaining accounting, tax, or financial advice from a professional accountant. Presentation of the information via the Internet is not intended to create, and receipt does not constitute, an accountant-client relationship. Internet subscribers, users and online readers are advised not to act upon this information without seeking the service of a professional accountant. Any U.S. federal tax advice contained in this website is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. While we use reasonable efforts to furnish accurate and up-to-date information, we do not warrant that any information contained in or made available through this website is accurate, complete, reliable, current or error-free. We assume no liability or responsibility for any errors or omissions in the content of this website or such other materials or communications. 

New Book “The New Rules of Money” by Pri Cosentino Earns Top Rankings on Amazon

FOR IMMEDIATE RELEASE 
Pri Cosentino’s new book, “The New Rules of Money,” has achieved significant success on Amazon since its release. On Wednesday, December 17, 2025, the book secured multiple #1 bestseller and hot new release rankings, demonstrating its immediate impact on readers seeking financial guidance. 
The book’s impressive rankings include: 
#1 Best Seller in Education Finance
#1 Best Seller in Education Funding
#1 Best Seller in Financial Risk Management
#1 Hot New Release in Budgeting
#1 Hot New Release in Education Finance
#1 Hot New Release in Education Funding
#1 Hot New Release in Financial Risk Management
#4 Best Seller in Budgeting 
 These rankings highlight the book’s relevance and value to a wide audience, from those looking to fund their education to those interested in managing financial risk and budgeting effectively. 
A Guide to Financial Empowerment 
“The New Rules of Money” is a comprehensive guide that provides readers with the tools and strategies to navigate the complexities of personal finance. The book covers critical topics such as education funding, financial risk management, and budgeting, offering practical advice for achieving financial well-being. By breaking down complex financial concepts into easy-to-understand principles, Pri Cosentino empowers readers to take control of their financial future.  
This book is available for purchase on Amazon 
About Pri Cosentino 
Priscila “Pri” Cosentino is the Founder and Financial Advisor at Fern Prosperity, an advisory firm dedicated to helping individuals pursue their financial goals through integrated planning strategies and personal development. With over a decade of professional experience in finance, advertising, events, and retail across Brazil and the United States, Pri brings a holistic perspective to financial planning and personal growth. 
Pri holds a degree from the University of Central Florida (UCF) and an MBA in Neuroscience and Human Behavior from UniF. Her education combines financial planning with behavioral science, which supports her work in helping clients make informed decisions about money, life, and legacy. As an Advisor, Pri applies the W.I.S.E. Planning methodology when building personalized strategies that may address areas such as income planning, tax considerations, estate and legacy planning, and personal development. 
Learn more: https://pricosentino.com/ 

James Kroshus, President of Treasure Valley Retirement Shield, Interviewed on the Influential Entrepreneurs Podcast, Discussing Long-Term Care

James Kroshus discusses long-term care 
Listen to the interview on the Business Innovators Radio Network: https://businessinnovatorsradio.com/interview-with-james-kroshus-president-of-treasure-valley-retirement-shield-discussing-long-term-care/
Kroshus delved into the often-overlooked subject of long-term care, debunking common misconceptions and highlighting the financial risks associated with it. James pointed out that a significant portion of long-term care residents are women and shared anecdotes to underline the emotional and financial toll it can take on families.
James also discussed various strategies to mitigate the costs of long-term care, such as adding riders to life insurance policies or opting for plans that allow for in-home care. He stressed the importance of planning ahead and understanding the triggers for long-term care needs, such as the inability to perform daily living activities over an extended period. 
Plan Ahead for Long-Term Care
As individuals approach retirement, the importance of planning for long-term care becomes increasingly paramount. The podcast featuring James Kroshus sheds light on the often-overlooked realities of long-term care and the financial implications that can arise from inadequate preparation. With a significant percentage of individuals requiring long-term care being female, as noted in the podcast, it is crucial to understand the risks and take proactive steps to mitigate them.
One of the most critical misconceptions surrounding long-term care is the belief that “it will never happen to me.” This mindset can lead to devastating consequences, as illustrated by Kroshus’s anecdote about a family in Lake Tahoe that spent an astonishing $860,000 on long-term care over eight years. Such stories serve as stark reminders that long-term care can be a financial disaster waiting to happen, and it is essential to confront this reality head-on.
Planning for long-term care involves more than just acknowledging its existence; it requires a comprehensive understanding of the various options available. Kroshus emphasizes the importance of having a long-term care policy in place, citing the example of his clients, Lee and Marilyn. Their foresight in purchasing a long-term care policy provided them with a financial safety net that ultimately saved their home when Marilyn required care due to Alzheimer’s. This example underscores the necessity of planning ahead and investing in insurance solutions that can alleviate the burden of long-term care costs.
Moreover, James highlights the various triggers for long-term care needs, such as the inability to perform two of the six activities of daily living over a specified period.
Understanding these triggers is vital for individuals and families as they assess their potential future needs. Additionally, Kroshus points out that long-term care does not always necessitate institutionalization; there are options for receiving care at home, which many individuals prefer. Policies that cover in-home care can provide flexibility and peace of mind, allowing individuals to maintain some control over their care arrangements.
Kroshus also touches on the importance of working with a trusted financial advisor who can guide individuals through the complexities of long-term care planning. Engaging with a knowledgeable professional can help individuals navigate the myriad of insurance options and tailor a plan that fits their unique circumstances. As Kroshus aptly notes, the landscape of long-term care solutions has evolved, offering various innovative options that can help mitigate costs while ensuring adequate care.
Ultimately, the overarching message is clear: plan ahead and be educated about long-term care. The adage “knowledge is power” rings especially true in this context. By prioritizing education, seeking professional advice, and considering the potential financial implications of long-term care, individuals can make informed decisions that enhance their financial security and overall quality of life as they transition into retirement.
The need for long-term care is a reality that many will face, and the time to prepare is now. By taking proactive steps to understand the options available and working with a trusted advisor, individuals can secure a stable and fulfilling retirement, free from the financial burdens that often accompany unexpected health challenges. Planning for long-term care is not just about protecting assets; it is about ensuring peace of mind for oneself and one’s family during what can be a challenging time. 
James shared: “If you go into any long-term care facility today, you will see that about 70% of the people in long-term care are female. Don’t ask me why. It’s just the way it is.”
  Video Link: https://www.youtube.com/embed/eD7KSH-PByA 
About James Kroshus 
James has devoted his life to assisting, clients, friends, and family by protecting their assets through insurance and estate planning. James has been in the world of finance and insurance since 1979. As James matured right along with his clients, James became painfully aware of the need that comes at the other end of rainbow, when remaining assets are passed to the next generation. His focus expanded beyond just protection and accumulation to the distribution of wealth after the passing of loved one. With over 45 years of experience James has nearly seen it all.
Learn more at website: jamekroshus.com
Email:  tvrshield@gmail.com or call 775-233-2203
Recent News & Interviews:

James Kroshus discussed Achieving Financial Peace of Mind https://authoritypresswire.com/james-kroshus-president-of-treasure-valley-retirement-shield-interviewed-on-the-influential-entrepreneurs-podcast-discussing-achieving-financial-peace-of-mind/
James Kroshus discussed Long Term Care Estate Planning https://authoritypresswire.com/james-kroshus-president-of-treasure-valley-retirement-shield-interviewed-on-the-influential-entrepreneurs-podcast-discussing-long-term-care-estate-planning/

 

Interview with Bill Wilson, President of Wilson Financial Group on the Influential Entrepreneurs Podcast, Discussing How to Get To and Through Retirement

Bill Wilson discusses how to get to and through retirement 
Listen to the interview on the Business Innovators Radio Network: https://businessinnovatorsradio.com/interview-with-bill-wilson-president-of-wilson-financial-group-discussing-how-to-get-to-and-through-retirement/
The Journey to Retirement vs. The Journey Through Retirement 
When discussing retirement, many people focus solely on the journey to retirement—accumulating savings, investing in retirement accounts, and planning for the day they can finally stop working. However, as Bill Wilson emphasizes in the podcast episode, the journey through retirement is equally, if not more, important. Proper planning for income during retirement is crucial for maintaining lifestyle and financial stability. 
Bill Wilson uses the analogy of climbing Mount Everest to illustrate the difference between reaching retirement and successfully navigating through it. While getting to the summit represents the accumulation phase—working, saving, and investing—the descent symbolizes the challenges faced during retirement. Many individuals may not realize that the majority of financial difficulties occur during this phase, as they transition from earning a paycheck to relying on their savings. 
One of the key points made by Bill is that “income equals lifestyle.” This means that the amount of income generated from retirement savings directly impacts the quality of life during retirement. Bill highlights that it’s not just about how much money you have saved; it’s about how that money will provide a consistent and reliable income stream throughout retirement. 
To illustrate this, Bill shares a scenario where a client expresses concern about not having enough income in retirement to match their current lifestyle. This realization prompts a deeper discussion about the importance of planning for income, rather than merely focusing on asset accumulation. 
 
Bill explained: “As people are living longer and healthier lives, the need for a robust income plan becomes even more critical. Bill encourages clients to consider their family history and potential longevity when planning for retirement. Understanding how long they might live can help in estimating how much income will be needed to sustain their lifestyle over the years.” 
 
Bill also mentions the “Rule of 100,” which suggests that individuals should subtract their age from 100 to determine the percentage of their portfolio that should be in riskier investments. This rule serves as a guideline for balancing growth and safety, especially as one approaches retirement age. The older you get, the more important it becomes to prioritize safety and ensure that your income streams will last. 
Bill also touches on various risks that can impact financial stability during retirement, such as inflation, healthcare costs, and market volatility. Bill emphasizes that these risks can significantly affect the nest egg that individuals have worked hard to build. For instance, inflation can erode purchasing power, while unexpected health issues can lead to substantial medical expenses. 
To mitigate these risks, Bill advocates for a diversified approach to retirement planning. He introduces the ABCs of financial planning: 
A for bank accounts, which provide safety but limited growth. 
B for accounts that offer better returns with some level of protection. 
C for securities, which can provide growth but also come with the risk of loss. 
By understanding and implementing a mix of these options, retirees can create a more stable financial foundation that supports their lifestyle throughout retirement. 
In conclusion, the journey to retirement is just as important as the journey through retirement. Planning for income during retirement is crucial for maintaining lifestyle and financial stability. As Bill Wilson articulates, it’s essential to consider not only how much money you have saved but also how that money will work for you in the long run. By addressing potential risks, understanding the importance of income, and creating a diversified plan, individuals can navigate the complexities of retirement with confidence and security. 
Video Link: https://www.youtube.com/embed/3_uu0BldOL8
About Bill Wilson 
Wilson Financial Group focuses on helping people keep what they work hard for when it comes to their retirement. It’s about how you get from where you are right now to where you want to be. It is about achieving your personal financial goals and enabling you to enjoy the fruits of your labors without having to worry if tomorrow will be a good or bad day in the markets. It is important to plot your path, have a plan for how to get there and get the right advice along the way. “We Help Clients Get to Retirement and Through Retirement.” 
Learn More: https://wilsonfinancialgrp.com/  

No Rendering of Advice. The information contained is provided for informational purposes only and is not intended to substitute for obtaining accounting, tax, or financial advice from a professional accountant. Presentation of the information via the Internet is not intended to create, and receipt does not constitute, an accountant-client relationship. Internet subscribers, users and online readers are advised not to act upon this information without seeking the service of a professional accountant. Any U.S. federal tax advice contained in this website is not intended to be used for the purpose of avoiding penalties under U.S. federal tax law. While we use reasonable efforts to furnish accurate and up-to-date information, we do not warrant that any information contained in or made available through this website is accurate, complete, reliable, current or error-free. We assume no liability or responsibility for any errors or omissions in the content of this website or such other materials or communications. 

Brian Crawley Introduces a Team-Based Model Transforming Real Estate Investing in Utah

An integrated real estate and lending strategy emphasizes experience, coordination, and long-term wealth building 
Brian Crawley is redefining how entrepreneurs and investors approach real estate by introducing a coordinated, team-based model that integrates real estate strategy and mortgage expertise under one unified framework. With a background spanning both high-growth real estate and mortgage organizations, Brian’s approach centers on organization, experience, and investor-focused outcomes in an industry where fragmentation often leads to missed opportunities and unnecessary risk. 
The problem? Many real estate investors rely on loosely connected professionals—agents, lenders, and advisors who operate independently rather than collaboratively. This lack of coordination can result in higher costs, misaligned incentives, and strategies that fail to support long-term wealth creation. In the end, commissions are usually put ahead of the clients best interests. Brian’s model addresses this gap by aligning real estate and mortgage professionals around a shared objective: protecting the investor’s interests while identifying strategic opportunities. 
Over the past six years, Brian has been an owner or partner in both a large real estate company and a large mortgage company. Drawing from this experience, he has developed laser-focused teams designed to work in lockstep, combining market insight, lending strategy, and execution to support more informed investment decisions. 
At the core of Brian’s philosophy is the belief that the right team determines success in real estate investing. Rather than viewing home equity as idle value, his approach treats it as a strategic tool for building wealth. Investors working with Brian’s teams are guided to think beyond individual transactions and toward integrated strategies that support growth, efficiency, and resilience across market cycles. 
Brian works closely with his lending company, First Rate Home Loans, alongside real estate professionals affiliated with firms including Abraxia, Realtypath, Keller Williams, and Equity Real Estate. This collaborative structure allows for streamlined communication, clearer planning, and a more consistent client experience throughout the investment process. 
“In real estate, experience and coordination matter more than most people realize,” said Brian. “When investors have a team that is organized, aligned, and focused on outcomes, they are positioned to make better decisions and avoid costly mistakes. To put it simply, When the clients investment and outcome take number one priority, everyone wins long-term” 
In addition to his operational experience, Brian has spent more than a decade developing a proprietary system designed to identify real estate investment opportunities that are not widely available to the general public. This system is paired with a client-first philosophy that prioritizes long-term relationships and sustainable results. In some cases, this includes structuring transactions in ways that favor investor outcomes, even when it requires internal concessions. 
Brian’s approach reflects a broader shift within real estate investing toward transparency, collaboration, and strategic planning. As market conditions evolve and investors seek greater efficiency and clarity, integrated models that align lending and real estate expertise are gaining attention for their potential to reduce risk and increase opportunity. 
Entrepreneurs and investors interested in learning more about Brian’s team-based real estate and mortgage strategy are encouraged to explore available resources or initiate a conversation to assess alignment and opportunity. 
To learn more about Brian Crawley, visit www.brianc360.com
To learn more about First Rate Home Loans, visit www.firstratehomeloans.com 

1 4 5 6 7 8 470
Page 6 of 470