Nashville, TN – Karla Peppas has been a passionate marketer for over a decade. Five years ago she began to focus her energy and attention on online marketing and helping small to medium size businesses around the U.S. grow through the Internet.
A native of Mississippi, after graduating from Mississippi State University in 2004, Peppas began her career in Boston, MA within the private equity sector at Audax Group. In 2005 she moved to the commercial real estate market and served as a Senior Marketing Associate for Jones Lang LaSalle (JLL).
As part of the JLL team, Peppas consulted and participated in direct mail, asset branding and business development campaigns for Fortune 500 clients. She was involved with multiple corporate re-branding campaigns, one being the 2007 ReBrand 100 award-winning merger between Spaulding & Slye Colliers and Jones Lang LaSalle.
In January of 2008 Peppas joined South Central Media in Nashville, TN as a part of their media sales team. With the launch of South Central Media’s Digital Division, she transitioned her role to concentrate on her true passion of digital and new media marketing.
In 2011 Peppas was promoted to Director of Digital Sales. As Director of Digital Sales, she helped clients all over the U.S. grow their business and spoke at seminars around the country about the benefits of online marketing. In conjunction she also managed a sales team based in Nashville, Knoxville, and Evansville, IN.
In May of 2013, Peppas launched her own online marketing company, Fresh Collaboration, LLC. Fresh Collaboration is a digital marketing company that takes a holistic approach to online marketing.
Peppas also published a best selling Amazon book, Understanding Internet Marketing: Telling the Story of Your Business. She has consulted with over a hundred different businesses across the U.S., creating strategic marketing plans designed to grow revenue and generate results. With expertise in PPC, SEO, social media, web development and more, Peppas brings fresh insight and powerful results to projects.
Peppas attributes her achievements to her extensive experience in multiple markets and industries with different marketing tactics. Peppas explains, “Marketing is the psychological component of business. You have to understand your different audiences. You have to understand the tools available to reach them. And you have to understand your clients…what they really need to be a success.”
You can learn more about Karla at http://freshcollaboraton.com